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Non-profits embrace new donor recognition and campaign fundraising technology - PlannedLegacy experiences 700 percent growth

Winnipeg, MB, March 9, 2003 - PlannedLegacy Inc., a leading developer of interactive donor walls, multimedia recognition displays, campaign fundraising systems and digital communications networks for non-profit organizations, foundations and commercial enterprises, has experienced 700 percent growth over the past year and is expecting an even larger increase in 2004.

Donor walls and donor recognition displays with mutimedia programming including audio, video, graphics and text displayed on touch screen kiosks and plasma displays have the abilty to attract and inspire new contributors. They are also infinitely scalable and can be used to promote campaign fundraising initiatives.

The explosive growth is a direct result of their Tribute system, a state-of-the-art donor recognition and capital campaign fundraising solution that integrates multimedia programming on interactive kiosks and plasma displays, with traditional donor walls and recognition displays. Interest in PlannedLegacy’s research regarding the ultimate donor recognition system (http://www.plannedlegacy.com/newsletter/donor-recognition.html) has been strong over the Internet, and has been a major key to the marketing of their Tribute system. (http://www.plannedlegacy.com/tribute_overview.html).

"Non-profits see the value of including interactivity in their recognition displays," said PlannedLegacy President Marshall Posner. “Major concerns voiced in our Donor Recognition and Campaign Fundraising Awareness Survey (http://www.plannedlegacy.com/media_release/donor-recognition-survey-PR-032603.html) last year were the inability of their current recognition displays to attract and inspire new donors, and the difficulty in expanding or modifying those displays. Tribute solves both problems."

PlannedLegacy now has six of its Tribute systems installed, with four more slated to launch within the next eight weeks and an additional 20 systems at various stages of production for hospitals, universities, colleges and private clubs across the United States and Canada in New York, Washington, Texas, Newfoundland, British Columbia, Alberta, Saskatchewan, Ontario and Manitoba.

Systems slated for launch in the next eight weeks include a major hospital foundation that is integrating one donor wall with an interactive kiosk and another with a built-in touch-screen monitor; a cancer treatment and research foundation that will utilize a network of plasma displays to promote its recognition programs; and three universities that will be using variations of a traditional recognition display; a heritage center on a plasma display enclosure; and a network of touch-screen kiosks featuring donor recognition, organizational information and updated fundraising news.

Tribute addresses numerous challenges faced by non-profits searching for more effective ways to say thank you to current donors, while also attracting new contributors. It can also be used to promote ongoing fundraising initiatives and capital campaigns. Available as a standalone system or integrated as part of a traditional donor wall or recognition display, Tribute’s interactive components are infinitely scaleable, solving the problem of physical space limitations and the logistical challenge of updating of brick- or plaque-based systems. Tribute also overcomes the issue of staleness, which is inherent in many static donor walls that lack the ability to repeatedly attract potential new donors.

In addition, Tribute provides an exceptional naming opportunity for non-profits - recognizing contributors in dramatic fashion while also featuring numerous modules designed to attract and inspire new contributors through a combination of video, audio, animated graphics and text messaging. Tribute’s content management system allows organizations to update displayed content such as donor names, giving categories, amounts, animated campaign meter totals and more, from the comfort of an office.

The Internet has really worked for us," said Posner. "It has allowed us to reach our target market with great precision. We’ve had our PlannedLegacy Web site (http://www.plannedlegacy.com) optimized for the major search engines by our sister company Web Wizards Inc. (http://www.webwizmedia.com) and we now have over 200 pages ranked highly on major engines such as Google, MSN and YAHOO! We’ve also developed a loyal subscriber base for our Community Ties (http://www.plannedlegacy.com/newsletter) electronic newsletter. That combined with e-mail marketing has resulted in daily requests for more information about our products and services, especially Tribute."

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For more information, please contact:

Harv Mock
VP Sales and Marketing
PlannedLegacy Inc.
Ph: (204) 943-3923 Ext. 306
Toll Free: (866) 882-3580
E-Mail: solutions@plannedlegacy.com
Web: http://www.plannedlegacy.com


About PlannedLegacy

PlannedLegacy is an industry leader in the development of interactive donor recognition systems and capital campaign promotion systems for non-profit organizations.

Specializing in the design and development of interactive multimedia recognition displays, digital signage networks, interactive exhibits and multimedia presentations, PlannedLegacy also creates traditional recognition displays, donor walls and photomurals, which can be easily integrated with interactive components to provide a more sophisticated level of recognition and promotion.

Clients include a wide range of prestigious organizations such as the U.S. Air Force Memorial Foundation, Harvard School of Dental Medicine, Glens Falls Hospital, Altru Health Foundation, St. Boniface Hospital Foundation, Rensselaer Polytechnic Institute and more.

A full-service company, PlannedLegacy provides all components required to implement enhanced contributor recognition, campaign promotion and organizational awareness, including software, hardware, consulting, design, multimedia programming and an easy-to-use Web-based content management system.

PlannedLegacy was originally formed in 2001, after four years of testing and practical research into the use of interactive technologies such as touch-screen kiosks, plasma displays and LCD screens, to help non-profits increase awareness for their capital campaigns, planned giving initiatives, fundraising projects and donor recognition programs.

Located in Winnipeg, Manitoba, Canada, PlannedLegacy's interactive multimedia displays can be found in educational institutions, hospitals, healthcare facilities, religious organizations, community foundations and prestigious private clubs throughout North America.

Digital Signage for Nonprofits | Interactive Touch-Screen Information Kiosks | Donor Walls | Integrated Recognition Displays
Advantages of Interactive Donor Walls, Recognition Displays and Capital Campaign Promotion Systems

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